Case Study: Atlassian achieves higher AI tool adoption and sales productivity with Absorb LMS

Atlassian uses Absorb to unlock potential of AI tools with sales teams

Atlassian, a global software leader with 10,000 employees in 13 countries, needed to help its sales teams use AI tools more effectively to save time and improve productivity. It turned to Absorb LMS to power an engaging, data-driven eLearning program for its customer-facing teams.

With Absorb LMS, Atlassian launched a training experience that drove rapid adoption and better AI use across the salesforce. Absorb LMS helped deliver a 330% increase in AI tool usage during the launch month, a 20.7% improvement in AI prompt effectiveness scores, and a 19% increase in daily AI tool adoption, freeing more time for revenue-generating activities.

Atlassian

Megan Vreeland

Senior Instructional Designer