Case Study: Harley Street Hearing achieves 126% more conversions with Absolute Digital PPC

Harley Street Hearing boosts conversions 126% with Absolute Digital

Harley Street Hearing, a large independent ear clinic based in London, faced the challenge of operating in a highly competitive industry. Their initial paid search campaign was restricted, targeting only brand terms which limited its budget and reach. They partnered with Absolute Digital to improve lead quality while reducing their overall marketing costs.

Absolute Digital implemented a new PPC strategy, conducting an initial audit and working closely with the client to identify highly relevant, non-brand keywords specific to hearing. They created targeted ad copy highlighting unique selling points and set up a wide range of new campaigns. This solution delivered significant results for Harley Street Hearing, including a 126% increase in conversions, a 45% decline in cost-per-lead, and a 33% reduction in cost-per-click.

Harley Street Hearing