Case Study: Greenwood Academies unifies its multi-academy brand with Absolute Design

Greenwood Academies rolls out eight 80-page brochures in two months with Absolute Design

Greenwood Academies Trust, a multi-academy trust operating 37 schools across the East Midlands, faced a challenge with its disjointed and inconsistent brand identity. Each academy was interpreting the brand in its own way, lacking unified guidelines. They needed to partner with a graphic design agency, Absolute Design, to unify their brand and oversee the entire design and print production for eight complex 80-page sixth form prospectuses.

Absolute Design created a new vibrant and engaging brand style for the prospectuses. They worked collaboratively with the trust's Head of Marketing to compile content and successfully rolled out all eight brochures within two months. To provide a unique personal touch, Absolute Design conducted onsite photoshoots at each academy instead of using stock imagery, ensuring a consistent yet personalized look and feel across all materials.

Greenwood Academies