Case Study: L.H. Dottie cuts pricing updates from weeks to under 10 minutes with Above The Fray Design

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Preview of the L.H. Dottie Case Study

L.H. Dottie updates 20M+ pricing records in under 10 minutes with Above The Fray Design

L.H. Dottie, a fourth-generation construction products supplier, faced significant challenges after a website rebuild with another provider resulted in delays and cost overruns. A code audit by Above The Fray Design revealed the Adobe Commerce project was incomplete and contained critical deviations from standards, necessitating a rescue of the entire implementation.

Above The Fray Design conducted a comprehensive overhaul, which included rebuilding the ERP integration and engineering a custom Redis solution to handle over 20 million customer-specific pricing records. This solution reduced the pricing update process from weeks to under ten minutes. The vendor also implemented features like dynamically generated sales catalogs and a streamlined sales rep portal, resulting in a scalable B2B platform that significantly improved operational efficiency.


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