Case Study: Industrial Fabrics Association International (IFAI) achieves a unified member experience and streamlined operations with Abila netFORUM Enterprise

Industrial Fabrics Association International - Customer Case Study

The Industrial Fabrics Association International (IFAI) is a nonprofit trade association of about 1,500 companies serving the specialty fabrics marketplace. Leaders wanted IFAI to be the industry hub, but five separate, unintegrated systems created a weak online presence, duplicated data entry, and customer frustration with inconsistent records and limited self-service.

In January 2016 IFAI implemented Abila netFORUM Enterprise and used its API to integrate the WordPress site, trade-show management (a2z), email (Real Magnet) and payment processing (Vantiv). The result was single sign-on, online dues and event registration, member-managed profiles and invoices, payment plans, live membership-based site access, reduced staff rework, better data for targeted marketing, and strong implementation support from Abila.

Industrial Fabrics Association International

Matthew Mason

Database Administrator