Case Study: HOFA (audio & media production) achieves a 24/7 customizable B2B web shop and seamless ERP–eBusiness integration with abas ERP

HOFA - Customer Case Study

HOFA GmbH, an 80-employee audio and media production provider based in Karlsdorf, needed a way to sell highly customizable physical and digital media online while managing complex backend processes. To address this, HOFA implemented abas' ERP and eBusiness solution to power its HOFA Media Shop, support non-physical offerings like iTunes distribution, and run the Fairplay portal where artists can upload, sell, review and rate music.

abas delivered a tightly integrated ERP–eBusiness platform that runs a 24/7 B2B webshop with a product calculator, automates fulfillment and processing services (design, packaging, GEMA, promotions), and captures data for evaluations and statistics. The abas system lets HOFA make in-house modifications and upgrade easily; running since 02/2006 on 26 licenses, it has delivered continuous online availability, streamlined operations, richer reporting and greater flexibility for scalable growth.

HOFA

Karsten Lonhard

IT Specialist