AB&A Advertising
7 Case Studies
A AB&A Advertising Case Study
The customer, All Vet Supply, an online-based retailer, faced rising competition from large brick-and-mortar chains expanding their online sales. Seeking to grow their business, they partnered with AB&A Advertising to focus their digital advertising efforts for their extensive product catalog.
AB&A Advertising implemented a solution that began with a complete audit and reorganization of the digital ad campaigns. They developed a dynamic ad placement and bid strategy based on sales data, competitor analysis, and seasonal trends. This strategy prioritized high-opportunity products and used bid modifiers during key customer decision moments. As a result, All Vet Supply saw a 27% sales increase in their second year with AB&A Advertising, setting new sales records.