Case Study: Teaching.com boosts engagement and lessons completed with Aampe

How Teaching.com uses Aampe's AI-powered messaging to keep users engaged and learning

Teaching.com, an EdTech company, sought to increase subscription signups and renewals for its Reading.com app by boosting user engagement and value. They partnered with Aampe to implement its AI-driven, message-led personalization to replace their existing user messaging.

Aampe's solution dramatically improved key metrics, driving a compound weekly growth rate of over 52% in general engagement and 39% in lessons completed. Most significantly, users who received Aampe messaging completed twice as many lessons per week, directly increasing the value they get from the app and making them more likely to renew their subscriptions.

Teaching.com

Tim Dikun

COO and VP of Product