Case Study: Funvent Studios achieves massive LATAM user acquisition growth with Digital Turbine

Funvent Studios drives 500K LATAM installs in 3 weeks with Digital Turbine

Funvent Studios, a mobile game developer, sought to expand its user base into new geographies and move beyond traditional user acquisition channels. To drive growth, particularly in Latin America, they partnered with vendor Digital Turbine and utilized its on-device and offer wall campaigns.

Digital Turbine implemented a multi-faceted solution using its DT Preloads, DT App Select, DT Notifications, and DT Offer Wall products. This strategy drove 500,000 installs in Latin America in just three weeks and exceeded the company's 7-day return on ad spend (ROAS) goals by approximately 135%, hitting between 110% and 160% across targeted countries. The campaign also significantly boosted impressions and conversion rates.

Funvent Studios