Case Study: Everbadge scales cost-per-install traffic and boosts publisher revenue with Digital Turbine's comprehensive ad inventory

Everbadge Benefits from Appia’s Comprehensive Advertising Inventory

Everbadge is a mobile performance network that helps app developers monetize, acquire users, and boost engagement—primarily on Android as it expands into iOS and Windows. To scale cost-per-install (CPI) traffic efficiently and avoid manual campaign setup, Everbadge partnered with Digital Turbine for broader advertising inventory and streamlined campaign access via API.

By importing Digital Turbine’s full campaign inventory through the API, Everbadge saved significant time and gained access to extensive global CPI offers. Combined with dedicated account management support that removed operational roadblocks, this partnership increased performance and revenue for Everbadge and its publishers and established a long-term relationship.

Everbadge

Sam Morris

Founder and CEO