Case Study: Claro Chile reduces customer service costs by 50% with Blip

Claro Chile cuts customer service costs by 50% with Blip

Claro Chile, a major telecom company, faced significant operational challenges with its technical visit scheduling. A lack of predictability and real-time updates led to a high volume of status-check calls, overloading its contact center and generating high customer service costs. To address this, Claro Chile partnered with the vendor Blip to implement a solution.

Blip implemented "Where is My Tech?", an automated conversational journey on WhatsApp. This solution provided customers with real-time scheduling and status notifications, giving them autonomy and eliminating the need to call support. The results for Claro Chile were substantial, including a 92% reduction in time spent by customers, a 50% reduction in customer service costs, a 48% increase in appointment confirmation rate, and a 7-point increase in NPS.

Claro Chile