Case Study: Boarderie achieves 95% revenue lift with Audiense and Elevar

Boarderie lifts revenue 95% in one month with Audiense

Boarderie, a premium online gifting brand, faced a significant challenge as the phasing out of third-party cookies caused them to lose visibility into key customer behaviors like browse and cart abandonment. This lack of accurate data hindered their email marketing performance and caused them to miss revenue opportunities. To address this, they partnered with Audiense and implemented its Elevar service for server-side tracking.

Using Elevar, Audiense implemented server-side tracking to capture previously invisible visitor data and sync it in real-time to platforms like Klaviyo. This solution enabled Boarderie to build new, highly effective email abandonment flows. As a result, they achieved a 95% revenue lift, adding $116,000 in revenue within one month, with specific flows like browse abandonment growing by 276%.

Boarderie