Case Study: Chris Bowman Fitness expands reach and engagement with ABC Glofox online classes

How Chris Bowman Expanded His Brand Presence and Reach with Glofox Online Classes

Chris Bowman Fitness, a boutique fitness club in Scotland, faced the challenge of pivoting its in-studio classes to an online model due to the COVID-19 pandemic. The owner, Chris Bowman, needed a way to maintain his community-focused brand and continue serving both current and former members despite new constraints.

Using Glofox's online class features, the club successfully transitioned to a digital offering with nearly ten different class types. Glofox enabled the business to overcome geographical barriers, resulting in new members joining from locations like South Africa, Edinburgh, and London, and even bringing past members back. The solution was so successful that Chris Bowman Fitness plans to make online classes a permanent part of its schedule.

Chris Bowman Fitness

Chris Bowman

Owner