Case Study: Convoso boosts conversions and AI-search leads with 9thCO's headless AI-ready website transformation

Convoso increases demo requests 184% with 9thCO Inc

Convoso, a provider of cloud contact center solutions, relied heavily on organic search visibility to drive sales. As AI-search adoption grew and their traditional traffic began to decline, they turned to vendor 9thCO Inc for an AI-Search (GEO) Readiness Audit & Implementation. Their challenge was to modernize their architecture for AI-readiness in order to improve page speed, increase organic rankings, and boost lead volume.

9thCO Inc implemented a multi-pronged solution that involved transforming Convoso's website from legacy WordPress to a modern headless stack using Storyblok and Next.js. The strategy included seamless content migration, the implementation of LLM-targeted structured data markup, and a custom OpenAI integration for an interactive lead generation tool. The results were a 184% increase in demo requests, an 86% increase in leads from ChatGPT, and a 137% increase in the overall conversion rate.

Convoso