Case Study: Healthy Battle Creek builds a community-focused brand and PPE drive materials with 8Thirtyfour

Healthy Battle Creek launches brand assets in 1 week with 8Thirtyfour

The customer, Healthy Battle Creek, needed to quickly build awareness for its new community initiative to provide PPE and food during the COVID-19 pandemic. They engaged the vendor, 8Thirtyfour, to develop a complete brand identity and marketing materials to support their first PPE drive, with the goal of creating a fun, family-friendly, and inclusive image.

To meet the tight deadline, 8Thirtyfour implemented a rapid branding process that involved creating a logo, selecting a warm color palette, and producing cohesive deliverables including a landing page, direct mailers, and social media graphics. The solution was successfully deployed within one week, enabling Healthy Battle Creek to effectively promote its drive and communicate its supportive community message.

Healthy Battle Creek