Case Study: Farmgirl Flea boosts awareness and website performance with 8Thirtyfour

A 8Thirtyfour Case Study

Farmgirl Flea boosts site users 35% YoY with 8Thirtyfour

Farmgirl Flea, a small business organizing flea markets in West Michigan, faced challenges with its website, media presence, and branding. They engaged the vendor 8Thirtyfour to overhaul their digital strategy, seeking to improve public awareness, implement a cohesive brand identity, and enhance their online platform for both customer communication and vendor applications.

8Thirtyfour executed a comprehensive solution that included securing 15 pieces of earned media, running a successful influencer campaign, and developing a new cohesive brand identity. They also overhauled the website to match the new branding and added an online vendor application system. The results included a 35% year-over-year increase in users and a 38% increase in sessions since the new site launched, significantly exceeding their initial goals.


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