Case Study: Dunes Resort boosts event discovery and bookings with 8THIRTYFOUR website redesign

Dunes Resort refreshes its website with 8Thirtyfour, showcasing 9 upcoming events

The Dunes Resort, a large gay resort and nightclub, partnered with the vendor 8thirtyfour. Their challenge was an outdated website that failed to effectively showcase their packed schedule of events and creative marketing materials, causing confusion for their community despite successful social media outreach.

8thirtyfour completely redesigned the website from the ground up, starting with keyword research and a sitemap. The solution included a robust homepage featuring a slider for upcoming events, a live social media feed, and a refreshed design incorporating new brand colors and gradients. The client was extremely pleased with the new site. A key measurable result mentioned is that the Dunes Resort ranks #4 on Google for the term "gay resort."

Dunes Resort