Case Study: GoMedia boosts customer growth and passenger engagement with 8020 Communications

GoMedia doubles customer base and triples pipeline with 8020 Communications

8020 Communications was hired by GoMedia, a startup providing onboard infotainment technology for rail and coach operators, to promote its services. The challenge was to educate transport companies across Europe about the benefits of GoMedia's technology in order to win new customers, enhance its reputation with partners, and attract high-caliber staff.

The solution implemented by 8020 Communications involved organizing experiential press briefings with transport operators, sustaining a flow of news announcements, and creating thought leadership content. This strategy successfully cemented GoMedia's industry-leading position with significant media coverage. The results were rapid progression for the business, including a doubled customer base, a tripled sales pipeline, and an eventual acquisition by a Swedish technology group.

GoMedia