8020 Communications
26 Case Studies
A 8020 Communications Case Study
Aerogility, a pioneer in applying artificial intelligence to high-value asset management like aircraft maintenance, faced the challenge of cutting through market confusion about AI. 8020 Communications was engaged to build ongoing demand for Aerogility's distinctive agent-based technology by raising awareness of the complex problems faced by airlines and defense operators.
8020 Communications implemented a market education program using media briefings, feature stories, and social media to position Aerogility as an authority. The results were significant, with website traffic growing 47% from 2020-21 and direct enquiries being received from aerospace companies worldwide. This strategy helped Aerogility prosper during the pandemic, with its technology being rolled out by major airlines and defense fleets.