Case Study: a reproductive health center grows patient inquiries with 800Response vanity 800 number campaigns

Reproductive Health Center Helps More Families by Featuring 1-800-NEW-DREAM in Ad Campaigns

Reproductive Clinic & Advertising Agency, a Southeast advertising agency working with a leading fertility center on the East Coast, wanted to generate more patient inquiries for its client. Before the agency’s involvement, the practice’s print, radio, and TV advertising was getting little to no response, so they needed a better way to drive and measure calls. 800response provided the vanity 800 number solution used in the campaign.

800response helped the agency build a radio campaign around 1-800-NEW-DREAM, making the number easy to remember and allowing calls to be tracked through reporting. Within six to eight months, call volume increased from 40 per month to more than 200, and later averaged 385 calls per month directly from advertising. The client also grew call volumes by at least 50% and expanded from one location to three, giving the agency clear proof that 800response was helping deliver measurable advertising results.