Case Study: a leading child care and early education provider achieves better lead tracking and campaign measurement with 800Response

Child Care/Early Education Provider with 60 Locations Finds a Smart Advertising Tool to Get and Track Leads

a leading child care and early education provider with 60 locations across Pennsylvania, Ohio, and New York was using a toll-free number in its advertising but lacked visibility into incoming call details, making it difficult to measure campaign performance or determine which media were driving leads. It turned to 800Response for a smarter advertising and call tracking solution.

800Response activated 1-800-NEW-START with online call tracking analytics and caller demographics, giving the marketing team data to monitor advertising effectiveness, validate interest, and segment calls by location and campaign. The provider used this insight to assess direct mail and bus wrap response, confirm that 98% of calls were valid enrollment inquiries, and improve return on advertising investment with faster, more responsive support from 800Response.