Case Study: Superside upskills 200+ creatives in AI with 7taps Microlearning

Superside upskills 200+ creatives in one year with 7taps Microlearning

Superside, a fully-remote creative services company, faced significant resistance and anxiety from its creative team regarding the adoption of AI. The technology was perceived as intimidating and complex, which reduced overall interest and motivation to learn. To tackle this challenge, Superside partnered with 7taps Microlearning to implement a new strategy.

Using the 7taps platform, Superside developed a nine-module microlearning journey called "Text Prompting for Creatives." This solution broke down complex AI concepts into digestible, 15-minute lessons that included practical exercises and real-world applications. The result was a successful cultural shift where AI was seen as a valuable ally. 7taps enabled Superside to upskill over 200 creatives within a single year, with learners immediately applying new AI techniques to customer projects.

Superside