Case Study: Growmark boosts product training engagement for deskless workers with 7taps Microlearning

Growmark nearly doubles training completion with 7taps Microlearning

Growmark, a wholesale cooperative serving agriculture and energy businesses, faced a significant challenge in training its large, deskless workforce of remote sales and delivery drivers. These employees lacked traditional office access, relying solely on mobile phones, which made lengthy in-person training sessions logistically difficult and ineffective for knowledge retention. To address this, Growmark partnered with 7taps Microlearning to implement a new training solution.

7taps provided a microlearning solution, breaking down hour-long presentations into concise, mobile-accessible modules that were sent bi-weekly. This approach led to a marked improvement, with module completion rates nearly doubling. The solution fostered higher engagement and better knowledge retention among the workforce, successfully meeting the needs of deskless workers without the constraints of traditional training.

Growmark