Case Study: LaShoe achieves 10% profit uplift and 15% revenue growth with 7Learnings' inventory-based pricing solution

Fashion brand LaShoe maximizes profit and sales with inventory-based pricing with the 7Learnings pricing solution

LaShoe, a Düsseldorf-based online fashion brand specializing in shoes for feet affected by hallux valgus, faced short seasonal life cycles, long SKU reorder lead times, private‑label pricing (no competitor anchors), and undifferentiated flat discounts that ignored inventory constraints. To address these challenges the company engaged 7Learnings and its predictive pricing solution to implement inventory‑based, goal‑driven price optimization.

7Learnings deployed an automated pricing solution that consumes daily feeds, forecasts demand, and lets LaShoe simulate price scenarios and set inventory‑aware price targets in minutes. The 7Learnings pricing solution delivered measurable results within weeks: ~10% uplift in profit and ~15% uplifts in both revenue and sales, while reducing manual work, improving discount timing, and enabling faster, data‑driven strategic decisions.

LaShoe

Janina Bosselmann

Purchasing Manager