Case Study: University of Edinburgh achieves seamless virtual EIE and strong investor-startup engagement with 6Connex

The University of Edinburgh’s annual EIE conference goes virtual — connecting investors and high-growth tech ventures online

The University of Edinburgh needed to pivot its annual Engage Invest Exploit (EIE) investor-readiness showcase to a virtual format when COVID-19 made an in-person event impossible. After evaluating providers for immersive visuals and sponsor-friendly features, the University chose 6Connex’s virtual event platform to recreate the “wow-factor” of the physical event and reassure sponsors and investors about engagement and usability.

6Connex delivered an immersive EIE environment with virtual tours (live and recorded), matchmaking, chat/networking tools, and hands-on training and support for sponsors. The virtual event drew 513 attendees, 35 companies and 120 investors with 2+ hours average participation; sponsors reported high engagement and every October 2020 sponsor re-signed for the June 2021 event, showing clear, measurable impact from 6Connex’s solution.

University of Edinburgh

Ronnie Johnston

Events Manager