Case Study: FMC — Connecting Dentistry achieves 1,600+ attendees and 94% satisfaction with 6Connex virtual event platform

FMC continues to innovate, connecting 1,600+ dental professionals in an immersive virtual environment

FMC - Connecting Dentistry, a UK-based dental communications company that helps dental professionals earn CPD certifications, faced a sudden challenge when COVID-19 halted in-person conferences and awards. Needing a fast, reliable way to deliver accredited education and maintain community engagement, FMC evaluated virtual event vendors and selected 6Connex for its virtual event platform and customizable virtual environments.

6Connex implemented a branded, flexible virtual event solution with easy onboarding, API integrations, intuitive chat and video engagement, and dedicated account support. The March 2021 FMC online dentistry show on 6Connex attracted 1,600+ attendees in a single day and 15 sponsors; post-show surveys showed 94% of attendees said the event met or exceeded expectations, 80% preferred the 6Connex environment over FMC’s previous provider, and 70.2% rated the experience 8/10 or higher, prompting FMC to schedule future and hybrid events with 6Connex.

FMC - Connecting Dentistry

Laurie Glover

Marketing Director