Case Study: Anima International achieves wider global attendance and high participant engagement with 6Connex

6Connex Helps Anima International Connect and Inspire Animal Rights Advocates at Annual CARE Conference

Anima International, organizer of the annual CARE Conference, faced the challenge of running CARE 2022 as a hybrid event—balancing an in-person program in Warsaw with an online experience—while worrying that virtual access might cannibalize in-person attendance. They needed an experienced event technology partner to manage streaming, attendee communication, and contingency planning, and chose 6Connex and its Eventory platform to support the first hybrid edition.

6Connex delivered Eventory by 6Connex (tested in a pre-event trial) with features like push notifications, live Q&As, and a ticketing module, plus hands-on customer support. The result: in-person registration held steady while global virtual attendance grew, post-event surveys showed high satisfaction, and engagement metrics were strong — more than 1,300 online connections, over 600 messages, and question/upvote counts exceeding total attendees — demonstrating clear impact for Anima International.

Anima International