Case Study: Bower Heating & Air Conditioning achieves 20% first-year growth with 5Points Creative

Bower Heating & Air Conditioning drives 20% first-year growth with 5Points Creative

The customer, Bower Heating & Air Conditioning, is a family-owned HVAC business serving Southwestern Virginia. Their challenge was to stand out in a crowded market and expand their reach through an omnichannel marketing approach, with a specific focus on gaining traction in digital spaces and increasing brand awareness with TV commercials. They partnered with the vendor, 5Points Creative, for a comprehensive solution.

5Points Creative implemented a tactical media strategy that included Google AdWords, social media management, web development, TV commercial production, media buying, and print design. This solution delivered significant results for Bower Heating & Air Conditioning, which experienced 20% growth in the first year of the partnership and consistent year-over-year growth thereafter.

Bower Heating & Air Conditioning