Case Study: Greystar achieves better learner engagement with 5app

Greystar simplifies learning content with 5app for 80 apps-style findability

Greystar, an international real estate firm, faced a challenge with low learner engagement due to unattractive and inconsistent learning content on its platform. The company needed a solution that would combine visual appeal with substance to capture employee attention and build trust in its learning materials, which included both off-the-shelf content from Hemsley Fraser and its own in-house Greystar Originals.

To address this, Greystar partnered with 5app to create the Greystar Business School. The vendor's platform enabled the L&D team to enforce high visual standards and ensure consistency across all content, creating an attractive and on-brand look and feel. This solution simplified the user experience by focusing on quality over quantity, making it easier for employees to find relevant resources. While specific metrics are not provided, the result was a significantly improved learner experience that boosted engagement and satisfaction.

Greystar