Case Study: Pay It Forward unlocks its network’s full value and streamlines pipeline management with 4Degrees

Pay It Forward - Customer Case Study

Pay It Forward, led by General Partner Raaid Hossain, needed a CRM that made maintaining and leveraging relationships intuitive rather than burdensome. Frustrated that most systems required extra legwork to capture emails, link social profiles, and keep team members aligned, they sought a single platform to share information, update relationship statuses, and manage their pipeline — so they turned to 4Degrees.

4Degrees implemented its relationship-management platform to give Pay It Forward a single source of truth: shared histories, email integration into unified records, automatic data enrichment, and team-wide visibility. As a result, Pay It Forward can more easily share updates, manage pipeline activity, and reduce manual CRM work; according to Raaid Hossain, 4Degrees has helped them better capture opportunity costs and unlock their network’s full value, with every team member able to cultivate stronger network-management skills.

Pay It Forward

Raaid Hossain

General Partner