4C Insights
108 Case Studies
A 4C Insights Case Study
Škoda Auto was launching its new Fabia model and needed to build awareness and visibility with a limited budget. The company turned to 4C Insights to support the campaign.
4C Insights used TV Synced Ads powered by Teletrax’ technology to amplify reach by serving digital ads for the Fabia while related ads were airing on TV. The campaign delivered CTRs 50% higher than historical averages and unique user reach 25% higher than the previous campaign average, while website engagement peaked and supported both brand and direct response metrics.