Case Study: SMG Convonix boosts brand awareness and engagement with 4C Social Ads

SMG Convonix - Customer Case Study

The consumer packaged goods company SMG Convonix, a large enterprise, was looking to improve its social advertising with a solution offering advanced data science and centralization to save time. They chose 4C Social Ads from vendor 4C Insights to help meet key objectives like driving website clicks and increasing brand awareness.

Using 4C Social Ads, the team at SMG Convonix deployed features including 4C Affinities, bulk creation, and sentiment analysis across Facebook and Instagram. This solution from 4C Insights delivered significant results, increasing brand awareness by up to 9% and boosting engagement rates by over 10%, while also saving 1 to 2 hours of work per week.

SMG Convonix

Murtaza Vahanvaty

Account Manager