Case Study: Coegi boosts engagement and brand awareness with 4C Social

Coegi - Customer Case Study

Coegi, a small business in the media and entertainment industry, partnered with 4C to advance its audience targeting with unique datasets and to access innovative social advertising capabilities. Their key objectives were to drive website clicks, increase brand awareness, and improve engagement metrics across their social campaigns.

Using the 4C Social platform, Coegi managed advertising on Facebook, Instagram, Twitter, Pinterest, Snapchat, and LinkedIn. They deployed features like Social Sync for TV and weather triggers, 4C Affinities, and 4C Target Sets. The solution from 4C delivered significant results, including a brand awareness increase of over 10% and an engagement rate increase of over 50%. Coegi also saw lead volume and sales revenue each increase by up to 9%.

Coegi

Meghan Gampper

Account Manager