4ALLPORTAL
19 Case Studies
A 4ALLPORTAL Case Study
medizinfuchs.de is Germany and Austria’s leading price comparison site for pharmaceuticals and related products, aggregating over 350,000 items from more than 200 mail-order pharmacies since 2004. Faced with millions of product data points, an inefficient in-house system and heavy manual workload, the team needed a flexible, scalable PIM that would speed up time-to-market, reduce IT dependency and improve data quality.
They implemented 4ALLPORTAL for its fast rollout, intuitive interface and customizable features, using a central platform to import master data and let content and SEO teams monitor and update products without developer support. The change cut data-maintenance time, lowered error rates and manual effort, increased agility and scalability, and improved standardized product information—delivering faster launches, cost savings and better customer experience.