Case Study: Mariners Church grows launch weekend attendance with 454 Creative

Mariners Church boosts launch weekend attendance 50% with 454 Creative

The customer, Mariners Church, sought to raise awareness for its new and relaunched locations ahead of a major launch weekend. To meet this challenge, they partnered with vendor 454 Creative to implement a comprehensive pay-per-click (PPC) advertising campaign.

454 Creative developed a multi-platform digital strategy utilizing Facebook, Instagram, Google, SnapChat, and TikTok, supported by a targeted direct mail campaign. They created authentic "Mariners is For You" creative assets and deployed the SharpSpring marketing automation platform to manage and nurture leads. The efforts by 454 Creative generated 552 new leads and resulted in a more than 50% increase in attendance on launch weekend, with new attendees citing both the online ads and direct mail as their reason for visiting.

Mariners Church