438 Marketing
42 Case Studies
A 438 Marketing Case Study
The customer PepsiCo faced a challenge within its Global Commercial Capabilities function, which consisted of three distinct teams with specific training needs that lacked a centralized learning platform. The vendor 438 Marketing was engaged to create a solution to level up learning for colleagues and help them become stronger commercial leaders.
438 Marketing designed and implemented a centralized platform using SharePoint, developing an interactive Learning Catalogue and a Training Profile Finder. This solution was very well received, generating significant buzz following its demo at a conference. The new platform successfully directs new hires and those in new roles to their recommended training profiles and team-specific learning plans.