Case Study: PPS achieves 1,088% more organic enquiries with 43 Clicks North

PPS grows organic enquiries 1,088% with 43 Clicks North

PPS, a UK-based supplier of compressed air systems and industrial services, faced a significant digital marketing challenge. The company had grown through acquisition, resulting in a fragmented website where multiple pages and locations competed for the same organic searches. This structure caused poor visibility, preventing potential customers with buying intent from finding them. Vendor 43 Clicks North diagnosed that the site was essentially competing with itself.

43 Clicks North implemented an SEO-focused solution by restructuring the entire website around commercial intent. They consolidated competing service pages, rebuilt location pages with accurate local data, and migrated educational content back to the main site. This strategy yielded exceptional results, including a 1,088% increase in organic enquiries and a 1,846% rise in local store clicks for PPS. The vendor also successfully supported a migration to Shopify, which resulted in a further 32% growth in visibility.

PPS