Case Study: PrimeLending Achieves Page 1 Rankings, +112% Organic Traffic, and 2,458% ROAS with 417 Marketing

A 417 Marketing Case Study

PrimeLending reaches page 1 in 8 months with 417 Marketing

PrimeLending, a national mortgage lender, faced the challenge of launching a new regional website in Kansas City with a brand new domain that had zero search authority. They needed to compete in a highly competitive mortgage market and required a partner that could navigate strict industry compliance. They engaged 417 Marketing for web design and SEO services to build a unified digital presence and achieve page one rankings.

417 Marketing built a new website and executed a comprehensive SEO strategy involving technical on-page optimization, high-authority backlink building, and a custom blog content strategy. This solution resulted in page one Google rankings in just eight months, 95 keywords ranking on page one, a 112% increase in organic traffic, and a 2,458% return on ad spend for a subsequent Google Ads campaign. The measurable success and trust earned led 417 Marketing to expand their services to nearly ten additional regional sites for PrimeLending.


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