Case Study: Antone’s Nightclub Launches Global Livestreaming with 3rd + Lamar

Antone’s Nightclub launches global livestreaming with 3rd + Lamar in 2 weeks

Antone's Nightclub, an iconic Austin music venue, faced the challenge of expanding its reach beyond its physical location to grow its audience globally. They partnered with the vendor 3rd + Lamar to develop and implement a proprietary, venue-owned livestreaming service.

3rd + Lamar provided a complete, custom-built solution, managing the installation of a best-in-class, multi-camera HD streaming system integrated directly into the club. This allowed Antone's to offer virtual tickets for live shows, premiering with the Phunksgiving event. The solution enabled artists to retain ownership of their content and reach a worldwide audience, significantly expanding the venue's global presence without compromising the experience for in-person attendees.

Antone’s Nightclub