Case Study: Bailey & Galyen Attorneys achieves higher conversion rates and lower cost per lead with 3Q Digital

Raising Conversion And Lowering Cpl With Landing Page Optimization

Bailey & Galyen Attorneys, a Texas law firm with multiple locations, needed a landing page template for all locations and practice areas that would increase conversions from calls and form fills while keeping lead costs low. They worked with 3Q Digital on a landing page optimization effort that had to support both one-address and two-address layouts.

3Q Digital redesigned the landing pages with a more prominent phone number, a cleaner form, a more approachable family image, and a map showing the branch location. The new template delivered strong results, producing a 43% increase in conversion rate and a 31% decrease in cost per lead where it was deployed.

Bailey & Galyen Attorneys