Case Study: Mary Kay achieves accessible multilingual video captioning with 3Play Media

Mary Kay ensures 99%+ accurate captions with 3Play Media

Mary Kay, a cosmetics company with an independent salesforce, needed a more efficient and accurate solution for captioning its educational and training videos in both English and Spanish. Their previous single-person vendor was insufficient, so they sought a new provider like 3Play Media for ADA-compliant captions and seamless integration.

3Play Media implemented its roundtrip integration with Brightcove to automate Mary Kay's captioning workflow, guaranteeing 99%+ accuracy in both languages. This solution saved time and reduced errors, allowing Mary Kay to easily provide high-quality, accessible content. The vendor's dedicated support also helped elevate the overall experience for the independent salesforce.

Mary Kay