Case Study: Infobase Learning expands accessibility, search, and SEO with 3Play Media

Infobase Learning raises captioning to 98% and cuts turnaround to 2–3 days with 3Play Media

Infobase Learning, a provider of over 20,000 educational videos, faced the significant challenge of making its extensive video library accessible. The process of adding closed captions was historically slow and costly, taking up to six months and $500 per title when done on VHS. To achieve ADA compliance and improve accessibility, Infobase Learning partnered with vendor 3Play Media for its captioning and transcription services.

By implementing 3Play Media's solution, Infobase Learning dramatically improved its workflow. The time to caption a full-length video was reduced from months to just 2-3 days, and the cost dropped to approximately $100 per title. This efficiency allowed Infobase to caption 98% of its entire library. Beyond meeting accessibility requirements, 3Play Media's transcripts provided additional benefits, including enhanced internal search, SEO, and new features like on-the-spot translation and intelligent keyword extraction for indexing.

Infobase Learning