Case Study: Innova Solutions achieves European expansion with 3manfactory rebrand

Innova Solutions expands into Europe after decade-strong rebrand with 3manfactory

Innova Solutions, a UK-based manufacturer and distributor of bonding tapes, adhesives, and photoluminescent products, faced a challenge. While successful domestically, their existing brand was not equipped to support their planned expansion into the European market. They engaged the branding vendor 3manfactory for a comprehensive rebranding project to address this need.

3manfactory executed a three-step rebranding process for Innova Solutions, which included redesigning the logo, creating a new strapline, and developing a complete brand pack with bold fonts and striking imagery. The rebrand was a major success, directly enabling their European and subsequent American market entry. The project contributed to significant business growth, including diversification of product ranges, increased physical space, and a rise in company turnover, with the rebrand remaining effective nearly a decade later.

Innova Solutions