Case Study: Malcolm DeMille achieves scalable, handcrafted-quality production with 3D Systems' Geomagic Freeform

How Malcolm Demille Made Art His Bottom Line with Geomagic Freeform

Malcolm DeMille Jewelers, Sculptors and Artisans is the studio of master sculptor Malcolm DeMille, whose challenge was turning hand-sculpted, gallery-quality work into a scalable, marketable business without losing its artisanal character. With demand for one-of-a-kind trophies and memorabilia from clients like the PGA (AT&T National, John Deere Classic, Greenbrier Classic), DeMille needed a way to prepare complex pieces for molding, manufacture and reproduction while preserving the tactile detail of traditional sculpting.

DeMille adopted Geomagic Freeform’s digital clay and haptic tools and developed a hybrid workflow combining digital segmentation for manufacturing and mold prep with hand finishing. The result: streamlined production, the Custom Club membership program for unlimited logo reproductions, the ability to reproduce intricate trophies in manufacturable parts (such as the Greenbrier Classic trophy), and business growth that lets the studio scale orders into the thousands while retaining a hand-crafted finish.

Malcolm Demille

Malcolm DeMille

Master Sculptor and Designer