Case Study: Berea College achieves 4x new‑alumni attendance and dramatic site‑visit growth with 360Alumni

How Berea College Moved to 360Alumni from iModules

Berea College, a tuition‑free liberal arts college founded in 1855, needed a better way to engage alumni. Associate Director Crystal Wylie inherited the legacy iModules system, which proved cumbersome, cluttered with unneeded features and insufficiently supportive of the college’s engagement and fundraising goals, prompting a year‑long search for a new platform.

Berea selected 360Alumni to build “Berea Connect,” gaining a branded, integrated community with events, directory, messaging, admin dashboards and Emma email integration, backed by responsive support and ongoing enhancements. The switch delivered rapid results — a 4x increase in newest-class homecoming attendance, over 4,000 unique visits in the first three months versus 200 in the prior 12, email-driven cost savings, and a scalable platform to grow events, mentoring and alumni giving.

Berea College

Crystal Wylie

Associate Director Alumni Engagement