Case Study: Coca-Cola North America achieves 40% operational savings with 2nd Watch and AWS

Coca-Cola North America - Customer Case Study

Coca-Cola North America needed a more reliable, cost-effective way to handle traffic spikes after its campaign website, hosted on CenturyLink, could not keep up with the surge from its Super Bowl commercial. The company was evaluating a move to the public cloud to improve price, reliability, and time to market.

With 2nd Watch, Coca-Cola North America migrated its North American consumer-facing sites to AWS in only 2 months and managed them to support digital marketing campaigns and user experiences. The work delivered 40% operational savings, an 80% reduction in help-desk tickets, and simple auto-scaling across environments, helping the company run successful Super Bowl 2014 and 2015 campaigns.

Coca-Cola North America