Case Study: VS Revo Group achieves 13% conversion lift and 8% revenue growth with 2Checkout Convert Plus

VS REVO Achieves Higher Conversion Rates by Switching to Convert Plus

VS Revo Group, the maker of Revo Uninstaller and other utility software, wanted to improve cart conversion rates and revenue per visitor for its B2C websites. The team engaged Verifone’s CRO experts to simplify and speed up the checkout experience while keeping it aligned with VS Revo’s brand.

Verifone implemented the Convert Plus 2-column checkout (2Checkout Monetization Platform | Reseller Model + CRO Services), ran a 14-day global test, and customized the cart for faster load times and localization. The change lifted cart conversion by 13%, revenue per visitor by 16% and annual revenue by 8% (results at 99% statistical significance), while delivering an overall improved checkout experience.

VS Revo Group

Tihomir Yordanov

Digital Marketing Manager