Case Study: Kilohearts reduces subscription churn by 50% with 2Checkout

Kilohearts cuts subscription churn by 50% with 2Checkout

Kilohearts, a developer of software synthesizers based in Sweden, was facing significant challenges managing global sales tax and VAT compliance across over 50 countries. This process was time-consuming and defocused the company from its core product development. They were also seeking a more holistic solution to optimize their purchase process and reduce subscriber churn.

By implementing 2Checkout's all-in-one monetization platform, Kilohearts offloaded global sales compliance through the Merchant of Record model. 2Checkout's solution included voluntary and involuntary churn reduction tools, such as auto-renewal discounts, account updater, and retry logic. This resulted in a 50% reduction in subscription churn. Furthermore, partnership with the Avangate Affiliates Network generated an additional 5% in sales for Kilohearts.

Kilohearts