Case Study: Kaspersky Lab achieves rapid global online expansion with 2Checkout

Kaspersky Lab Accelerates Online Global Expansion with Avangate

Kaspersky Lab, a leading privately held endpoint‑protection vendor serving over 300 million users, was pushing aggressive online expansion into emerging markets but faced the challenge of launching fully localized e‑stores quickly while meeting market‑specific requirements for languages, currencies, payment methods, taxation and invoicing — all without slowing conversion or increasing operational complexity.

Avangate’s SkyCommerce platform delivered market‑adapted e‑stores and rapid custom integrations (license key and order systems, financial reporting, Omniture analytics, affiliate tracking) and launched a B2B marketplace within a month. The solution accelerated time‑to‑market (weeks versus an expected six months), improved shopper experience and conversion rates, streamlined operations, and earned Avangate Kaspersky’s Best Partner of the Year recognition for supporting fast EMEA growth.

Kaspersky Lab

Pavel Korolev

Head of Online Sales, Emerging Markets