2Checkout
112 Case Studies
A 2Checkout Case Study
Glarysoft, an SMB provider of utility software, wanted to expand its online reach and grow revenue through new channels by building a stronger affiliate community. Facing the challenge of increasing sales and awareness with both B2C and B2B audiences, the company used the seasonal Back to School period as an opportunity to scale affiliate-driven performance.
Glarysoft partnered with 2Checkout (now Verifone) via the Avangate Affiliate Network and Monetization Platform to run a Back to School campaign (Aug 1–Sep 30, 2021) featuring a 50% affiliate commission and 60% discounts on selected products. The campaign drove a 70% increase in affiliate sales versus the prior period and helped affiliates contribute 11% of the company’s overall revenue while boosting product awareness.
Antonia Hao
Affiliate Manager